Talent & Influencer Management

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Influencer marketing is a type of social media marketing that uses endorsements and product mentions from influencers. Influencers are individuals that have a certain amount of social following in a specific industry or “niche”. 

Influencer marketing used to be limited only to celebrities but now with the growth of social media, influencer marketing has become bigger than ever before. 

With the increase in influencers, it has also come more difficult to navigate the proper way of running influencer campaigns. Finding the right influencer and talent for your business, brand or campaign can be challenging. This is where we come in.

Content Marketing

Who are your targeted customers in terms of gender, age and market? What are their interests? Which social media platforms do they use? We will help define this target audience in order to create the right influencer marketing campaigns and reach the right target audience.

Set KPIs

What are your goals and objectives? What do you want to achieve with the budget allocated towards Influencers? We will focus your Influencer Marketing Campaign based on your vision, mission and achieving the goals you set.

Influencer Sourcing

We will match your target audience with the relevant influencers. You will have full access to the influencers’ target demographics and can see which ones are the right fit for your influencer marketing campaigns.

Influencer Partnership

The relationship between you and your influencer has to involve a legal agreement where the Influencers know their rights and obligations. We will take care of having each Influencer that will be part of your Campaign sign an agreement and commit to the deliverables.

Content Creation

In order to make any Influencer Campaign successful, you cannot just rely on the Influencers following, you need to think how to best engage with their users. We will help you create concepts and content that will make the Influencers followers interact with.

Tracking Results

Tracking results is the most important thing to do when you want to understand the success of an Influencer Marketing campaign. We will put in place tracking pixels and tools that will provide you extensive reporting and tangible metrics for any of the activities.

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